Project Management #MYOFFTHEWALL Photoshoots for Vans Europe

What an incredible 3 months!

To celebrate Vans KNU SKOOL collection we had the pleasure of managing and hosting six days of photoshoots in the Vans flagship Oxford Street Store.

It was a wonderful event. We asked the lovely Vans customers to come by the store, get styled in head to toe Vans and have their photo taken by our professional photographer and editing team! Once their photo was complete they could take home their image and here’s the cool bit…and have their photo pop up on the massive entry screens in the Oxford Street store as well as the screens all around the shop floor! Not only this but, if customers shared their images on social media with the hashtag #myoffthewall they would automatically be entered into Van’s latest competition to become the next Vans ambassador.

It was hard work getting the right backdrop and lighting for each of the shoots and took a test shoot or two to perfect the final images however, our team had the most wonderful experience managing and carrying out this project. Everyone we met was so lovely and excited to take part in their very own photoshoot. We had a ball!

We managed London however, this event was carried out in more than one store. We saw images from Amsterdam, Barcelona and Milan too!

Team SVP: Jess Zanfé Sally Laura Hyunyoung

Photography: Rachel Billings

Photography Assistants: Lucy El

Videography: Adrian Cecil

Karina Brace